Articles by: Karen Sung

Karen Sung is the Chief Marketing Officer at Cyber Defense Group, where she leads the company’s brand strategy, growth marketing, demand generation, and digital experience initiatives. With over a decade of experience in cybersecurity and high-growth tech, Karen has helped propel several early- to mid-stage startups—including Centrify and Laminar—to successful acquisition. A data-driven marketer with a flair for bold, creative execution, Karen has a proven track record of delivering impactful results. Most recently, she led initiatives that drove over 80% of marketing-influenced pipeline growth, exceeding $7.1M in under 12 months, with $4.3M directly attributed to her campaigns. She also spearheaded a 600% increase in Cyber Defense Group’s LinkedIn followers within just six months, significantly expanding brand reach in the security space. At Cyber Defense Group, Karen oversees a wide spectrum of strategic functions, including SEO, digital marketing, paid media, channel marketing, events, web strategy, and analyst relations. Her ability to connect technical value to real-world business outcomes has helped position the company as a trusted cybersecurity partner for mid-market and enterprise clients. Karen has also shared her insights on platforms like the Hard Corps Marketing Show podcast, where she discusses the nuances of cybersecurity marketing and growth leadership. She continues to be a strong advocate for elevating marketing’s role in cybersecurity by focusing on authenticity, education, and buyer trust. When she’s not crafting high-performance marketing strategies, Karen is exploring new travel destinations with her loyal dog, Coco, by her side.